11 Comments
User's avatar
ESEA Outdoors UK's avatar

Interesting observations for someone that did not attend, thanks Matt!

Expand full comment
Matthew Barr's avatar

Thanks Andrew. I strongly feel you should be there speaking next year. The industry is sorely missing the perspective you bring.

Expand full comment
ESEA Outdoors UK's avatar

Let’s make it happen 🤝

Expand full comment
Gavin's avatar

Thanks for getting me involved. It means a lot to be platformed. I think the Re-Action story is really starting to resonate, and it's brilliant to be able to share the story with others.

Great panels and discussions at the Outdoor Connections event. In fact, I enjoyed the whole festival, and left with a real sense that there is another story emerging. Lots of discussions everywhere, maybe not quite on the main stages, but plenty of conversations that are getting louder on the fringe.

I watched a set of beautiful films on Friday, about: building beehives for wild bees, reintroducing white tailed eagles to the UK, and the complexity of managing the wild horses that are over-grazing the Midwestern states. All of which told stories of citizen power, collective knowledge, and crowd-sourced actions.

As the credits rolled, I thought, we definitely don't need better storytelling, this festival literally celebrates the best storytellers, and they're incredible. What we need is a better story. One that builds collective agency, and celebrates citizen power. And, that we need to move it to the centre stage.

Expand full comment
Matthew Barr's avatar

Thanks Gav. To be continued in the new year!

Expand full comment
The Anti Blueprint Project's avatar

Great few days, I doff my cap to those of you who did 4 days on the spin.

And, yes, the AI presentation felt a bit like "look what I found on the internet" packaged up and thrown in a powerpoint. The panel about it thankfully was a bit meatier.

Expand full comment
Matthew Barr's avatar

You won Thursday night though, so there's that. So great to see ya

Expand full comment
Yvette - Wave Wahines's avatar

There were many takeaways and thoughts floating around my brain about this one too and they are definitely still percolating

Expand full comment
Matthew Barr's avatar

Look forward to reading!

Expand full comment
John Beasley's avatar

Really interesting observations as ever Matt! I have to wonder (without being too Japanese about it) if it’s too early to call the success or failure of Patagonia’s move, and perhaps time is needed as much for momentum as for whether time will tell.

Secondly in all the AI chat, was there any discussion on the huge energy capacity draw that has been created by AI / LLM’s / Data centres, hoovering up all capacity, that they’ve effectively destroyed the market for renewable energy developers (by taking all grid capacity until well into the year 2035)

Expand full comment
Matthew Barr's avatar

Agree with that re Patagonia. I’m trying to arrange a chat with somebody from the brand to tie up the Announcement series and that would be a point of discussion.

No the energy thing didn’t really come up tbh. One reason I felt that time dedicated to it was a bit of a wasted opportunity.

Expand full comment