The Wave Bristol Discount Code
I’ve joined forces with some of my pals in the industry to create HKC Discount Club, offering my Looking Sideways family exclusive discounts on the best brands in our little corner of the world. Click here to see the full list.
Update, August 2026: my Wave discount code has expired and there’s no current replacement. If that changes, this page gets updated the same day.
In the meantime, my episode 200 conversation with The Wave’s founder Nick Hounsfield is below, and it’s a good one.
And the rest of the club is still very much live: Finisterre, Db, Albion, Stance and Goodrays.
Regulars will know that I’ve got a long history with The Wave. As as being a regular myself, I’m good friends with founder Nick Hounsfield (that’s us above) who’s made a couple of appearances, including for episode 200, which you can check out below:
I also ran an open thread Q&A with Nick, which you can read here.




